We recently wrote about a group of middle schoolers in India who sent 20,000 plastic wrappers back to the manufacturer asking them to change the packaging to keep plastic out of the environment and the ocean.
That was a powerful story and one that solidly reinforces the premise behind the Blue Life Journal Curriculum (Grades 4-8) we created for teachers. (Available at no cost for the 2018-2019 school year) When young people are given a tool, like the Blue Life Journal for Kids, and engaging stories demonstrating hope, innovation, imagination, invention and connection as a solution path vs the enormous challenge of plastic – the future looks bright.
We recently read an article about an expedition partially sponsored by Starboard, Eat Less Plastic. This expedition which will sail to remote parts of the globe and sift small “microplastics” from the ocean will spend five months sailing the South Pacific. They will go to areas that have never been tested for microplastics and other marine debris.
The mission is funded through Love The Sea, a Hawaii-based non-profit run by Campbell Farrell—himself an accomplished big-wave surfer as well as paddleboard racer. Originally from New Zealand. The Ultimate Waterman, Starboard Dream Team athlete and co-author of the Blue Life Journal, Zane Schweitzer, is throwing his support behind the journey as one of its ambassadors. The message shared by expeditions of this type are loud and clear – we need to re-design plastic and stop the flow at the source, with manufacturing.
When it comes to coastal cleanups Campbell Farrell, a surfer, ECO/Ocean advocate, Starboard Ambassador and businessman says that “beverage containers and straws get a lot of flak, but when you go and do a beach cleanup, every industry I can think of, whether it’s automotive, sporting, fashion, of toothbrushes, is showing up on the beaches every day. The entire world and every industry needs to stop and take a look at their consumption of plastics. It’s going to take big commercial players to step up.”
Manufacturers with philosophies like Starboard and their “Starboard Blue” commitment can lead the way. Leaders and those in the role of CEO, like Starboard’s Svein Rasmussen, are working hard to share the message. But there are endless more manufacturers who need to really HEAR the message. Sometimes it just takes the collective voice of youth – the future stewards of our planet. We are certain that when teachers share our Blue Life Curriculum with their students that the students will take up the cause through their optimism, idealism, hope for the future and fresh perspective.